Kids
CBBC kicks off film initiative with Bafta
MUMBAI: BBC, in association with British Academy of Film and Television Arts (BAFTA), has launched a new initiative to inspire and enable children to make their own films.
To be a part of this initiative, CBBC Me and My Movie, children need to submit their own two-minute films.
The competition is being launched through the show Blue Peter throughout this month.
The deadline for the competition is 6 October ‘08, after which four nominees will be invited to attend BAFTA‘s children awards ceremony, to be held in London on 30 November.
The CBBC Me and My Movie website provides an original 3D online space where children can upload their film entries, download a free film-making resource pack, access copyright free music clips. They can also have an experience of editing, using the special me and my movie mash-up tool.
CBBC controller Anne Gilchrist said, “This is the perfect opportunity for budding film makers to try their hand at creative storytelling. Last year‘s competition unearthed some real talent; I can‘t wait to see what the CBBC audience comes up with this time. This initiative should keep every adult film maker on their toes.”
Bafta‘s Children‘s committee chairman Julian Scott added,”Bafta is delighted and proud to be part of this highly creative and empowering initiative. It shows children that if they have a bit of imagination they can tell their own stories in their own way and we are thrilled that so many of our members have volunteered to act as mentors and provide support, guidance and advice.”
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!







