Kids
Cartoon network to launch Samsher Sikander Chuddie Buddie on 21 July
MUMBAI: Ahead of Friendship Day, Cartoon Network is set to launch trans-created show Samsher Sikander Chuddie Buddie on 21 July to celebrate the bond of friendship. The show will air every Monday to Friday at 7:30 pm.
The show revolves around the unique and unusual friendship of a young boy, Samsher Singh with a crazy and funny spider monkey, Sikander.
Turner International India programming director Krishna Desai said, “The show displays the beautiful yet extraordinary friendship of a young boy with a monkey, so extremely opposite in nature as well as species and yet they bond as twins, opportune to celebrate the friendship spirit around the corner. A fresh and a unique concept, the show has been trans-created for the Indian audiences by adding local flavor to the characters, content and animation to make it more relevant and appealing to kids in India. We are sure that kids’ will love watching the never-before adventures of these unique chuddie buddies.”
Launched in India in 1995, Turner Broadcasting System, Inc.’s (TBS) Cartoon Network claims a reach of over 28.84 million viewers and is available in English, Hindi, Tamil and Telugu languages.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
