Kids
BVITV inks multi-genre agreements with Cypriot broadcasters
MUMBAI: Buena Vista International Television (BVITV) has announced multi-genre, multi-year agreements with Cypriot pay TV broadcaster Lumiere TV (LTV) in collaboration with the public free TV broadcaster Cyprus Broadcasting Corporation (CyBC).
As per the agreements a broad selection of blockbuster movies, Disney animated series and live action network series will be available to viewers across Cyprus, informs an official release.
A host of Disney/Pixar animated movies such as Finding Nemo, Toy Story, A Bug‘s Life and Disney animated features including Dumbo, The Hunchback of Notre Dame, Pooh‘s Heffalump Move and The Tigger Movie will be available to viewers.
In CyBC‘s Disney branded slot, half-hour animated series such as Disney‘s Kim Possible and Disney‘s Aladdin, The Series will also be included.
In addition, the Playhouse Disney preschool series Mickey Mouse Clubhouse and Little Einsteins will premiere on TV in Cyprus, adds the release.
In addition, both broadcasters have also selected blockbuster live action features including Pirates of the Caribbean: The Curse of the Black Pearl, National Treasure, Freaky Friday and The Pacifier.
These agreements also cover international series Lost, Criminal Minds, Ghost Whisperer, According to Jim and season two of Desperate Housewives.
BVITV EMEA executive VP and MD Tom Toumazis said, “Cyprus is a lively market with exciting growth potential, and we are committed to building our business there. We are pleased to be working with Lumiere TV and CyBC to launch this new selection of schedule-driving entertainment across their channels.”
Lumiere TV executive chairman Joseph Avraamides said, “Strategic alliances of this magnitude and nature are very important for any operator in any market, but they are becoming even more important in a small territory like Cyprus. We are very happy and proud for this association with Buena Vista International Television.”
Also commenting on the agreements, CyBC chairman Andreas Aloneftis said, “We are really thrilled to be working with both BVITV and Lumiere TV and we do hope that our viewers will appreciate and be able to enjoy the much loved Disney movies and hit network series for the years to come.”
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
