Kids
Bangalore round of ‘Good Earth Super Series’ starts
BANGALORE: Round four of the Good Earth Super Series, national junior tennis tournament kicked off in Bangalore, after an action packed week in New Delhi. As reported earlier, the tournament started with the Chennai round followed by the Hyderabad round. The next stop is Mumbai from 24 December, before the grand finale in January 2008.
A total of 128 players (32 in each category – Under 14 and Under 16 for boys and girls) from all over the country, have qualified for the main draw event from 19 – 20 November, which culminates in the finals on 23 November at the same venue. As in the other cities previously, media partner Jetix, will be conducting a school program revolving around the spirit of Jetix and tennis as a sport. A school poster campaign in 100 schools followed by the Jetix Hardest hitter contest in 50 schools started in the first week of November across schools in Bangalore. The culmination of the activity at the ‘Good Earth Fungama’ on 24 November promises children a unique and fun filled event full of contests, tennis activities, prizes and other attractions according to an official release. The Good Earth Super Series has been designed and created by Havas Sports along with title sponsor Avesta Good Earth Foods to take to the players’ messages revolving around the need for health and fitness, the need for staying healthy to be increasingly competitive and the right way to go after life long tennis dreams that every player nurtures. Besides Good Earth, the other sponsors are Garden City College and Sobha Developers.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
