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ABC’s kids channel to be on-air by Christmas

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MUMBAI: Australian Broadcasting Corporation (ABC) is all set to roll out its new channel ABC3, a kids-centric digital channel by Christmas.


The channel has also announced the programming line up that include shows such as After School Care, West Coast Kids and Dead Normal.


After School Care is a comedy pilot, whereas West Coast Kids and Dead Normal are 13-part comedy and drama series respectively.


The other shows that were revealed by the channel were Dance Academy, My Place and CJ the DJ. Channel will also feature news, sports and music.


The Federal Government will provide $67 million over three years to fund the channel.


ABC3, aimed at 6-to-15-year-olds, will telecast 15 hours of programming with special focus on children between eight to 12 years old.


Meanwhile, ABC2 will expand its service for pre-schoolers by 90 minutes a day, and ABC1‘s children‘s content will be highlights from the other two channels as well.

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Kids

Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan

Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.

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MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.

Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.

Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”

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Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.

By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.

In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!

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