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TBN launches HD channel on AT&T’s U-Verse TV service

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MUMBAI: Religious broadcaster Trinity Broadcasting Network (TBN) has announced the launch of its high-definition network, TBN-HD, on AT&T’s U-verse TV service in the US.
 
TBN’s chief of staff Paul Crouch Jr. says, “Because high-definition is the future of television, we committed from the start to make sure TBN stays ahead of the curve in this crucial broadcast technology. Our state-of-the-art high-definition studio in Costa Mesa, California was a first for inspirational broadcasters. With three more HD studios in New York, Dallas and Nashville as well as several more planned for the future TBN is committed to staying on the cutting edge of broadcasting.”


In addition to TBN’s flagship programme Praise the Lord, a host of programmes are featured on TBN-HD, including The 700 Club, a daily programme of news, information, and inspirational interviews; Travel the Road , a reality show that takes viewers to exotic locations around the world; Drive Thru History, a programme shot in the locations where monumental history was made; and Hour of Power, the church service originating from world-renowned Crystal Cathedral in Garden Grove, California. 
 
Hour of Power senior producer Jim Penner says, “Trinity Broadcasting is blazing a cutting-edge trail across the airwaves of America and the world by delivering healthy, positive programming in High Definition. Congratulations to the TBN family for making this technological leap forward.”
TBN’s VP for cable and satellite relations Bob Higley noted that with its launch on AT&T’s U-Verse, TBN-HD is now available to nearly two million viewers across the US. “But that’s just a start. With TBN’s expansion of more high-definition programming, we anticipate that TBN-HD could become the primary signal to the majority of cable and satellite companies that have plans to covert their programming lineups to all digital and high definition channels,” he adds.

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Inshorts Group chief Deepit Purkayastha joins IAB video council for Southeast Asia and India

The co-founder and chief executive of the short-form content platform has been inducted into the IAB SEA+India Video Council, giving India a stronger voice in shaping digital video frameworks

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NOIDA: India has long been the world’s most chaotic, multilingual and mobile-first digital market. Now, one of its most prominent short-video executives is getting a seat at the table where the rules are written.

Deepit Purkayastha, co-founder and chief executive of Inshorts Group, has been selected as a member of the IAB SEA+India Video Council for 2026. Run by the Interactive Advertising Bureau, the council brings together senior leaders from Southeast Asia and India to shape standards, best practices and measurement frameworks for the fast-evolving video and digital advertising ecosystem.

The timing is pointed. According to the IAMAI-Kantar Internet in India Report 2025, over 588 million Indians are now consuming short-video content, with growth increasingly driven by rural and non-metro audiences. India’s active internet user base has crossed 950 million, with 57 per cent of users now coming from rural markets. Yet the frameworks that govern how video consumption is measured and monetised were largely designed for single-language, Western markets and have struggled to keep pace with the scale, diversity and complexity of India’s digital landscape.

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Purkayastha is no stranger to these debates. He already serves on the AI Council at Marketing and Media Alliance India and as co-chair of the Digital Entertainment Committee at the Internet and Mobile Association of India. His induction into the IAB SEA+India Video Council extends that influence into the global video standards arena.

Inshorts Group sits squarely at the intersection of these forces. Its flagship product, Inshorts, India’s highest-rated short news app, reaches 12 million active users with 60-word news summaries. Its sister platform, Public App, reaches 80 million monthly active users across more than 700 districts and 12 languages, serving communities that most global platforms barely register.

Purkayastha said the opportunity was about building something more representative. “India today sits at the centre of the global video ecosystem, but the frameworks that define how value is created and measured have not always kept pace with the realities of our market,” he said. “Being part of the IAB SEA+India Video Council is an opportunity to contribute to a more representative and future-ready approach, one that accounts for diversity in language, context, and user intent.”

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As a council member, Purkayastha will contribute to shaping regional standards across video advertising, measurement and platform governance, with a focus on frameworks that are native to India’s multilingual, mobile-first ecosystem rather than imported from global benchmarks designed elsewhere.

For years, India has been content to play by rules written for other markets. Purkayastha’s induction is a signal that it is done waiting to be consulted and ready to start writing them.

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