Tata Sky offers UTV movies in HD format on PPV platform

MUMBAI: After launching their HD (high-definition) services, major direct-to-home (DTH) players are now scouting for HD content.

Tata Sky has signed a deal with UTV Motion Pictures to offer movies like Jodhaa Akbar, Race, Kaminey and Kurbaan on HD.
Each movie will be made available for a period of four weeks on the DTH‘s pay-per-view platform.
 
Says Tata Sky chief content and business development officer Unnati Sinha, “All four movies – Jodhaa Akbar, Race, Kaminey and Kurbaan – have enjoyed remarkable success both at the box office and on home video. Now with them being available on Tata Sky on HD, our subscribers can further enhance their viewing experience and enjoy a better sound and picture quality as they watch these blockbusters.” 
 
UTV Motion Pictures Sr VP, international distribution and syndication Amrita Pandey adds, “DTH today has undoubtedly emerged as one of the popular platforms to watch movies. UTV has seen tremendous success on the Tata Sky pay-per-view platform with many of our films like Kaminey, Wake Up Sid and others clocking over hundred thousand downloads each. We are pleased to partner with Tata Sky and offer these blockbusters to HD audiences.”