Applications
LinkedIn Q2 net dips 37.7% to $2.8 mn
MUMBAI: LinkedIn Corporation‘s net profit dipped 37.7 per cent in the second quarter of 2012 to $2.8 million from $4.5 million a year earlier.
Its revenue for the April-June quarter was $228.2 million, an increase of 89 per cent compared to $121 million in the second quarter of 2011.
LinkedIn‘s adjusted EBITDA for the second quarter was $50.4 million, 22 per cent of revenue. It was $26.3 million a year earlier.
The company‘s revenue from the US totaled $147.3 million, and represented 65 per cent of total revenue while revenue from international markets totaled $81 million, and represented 35 per cent of total revenue in the second quarter of 2012.
Revenue from the field sales channel totaled $129.4 million, and represented 57 per cent of total revenue in the second quarter of 2012. Revenue from the online, direct sales channel totaled $98.8 million, and represented 43 per cent of total revenue in the second quarter of 2012.
“LinkedIn had a strong second quarter with all of our key operating and financial metrics showing solid performance,” said Jeff Weiner, CEO of LinkedIn. “Our ongoing investment in product innovation drove healthy engagement as measured by unique visiting members and member page views, and our three revenue streams all experienced significant growth.”
Hiring Solutions: Revenue from Hiring Solutions products totaled $121.6 million, an increase of 107 per cent. Hiring Solutions revenue represented 53 per cent of total revenue in the second quarter of 2012, compared to 48 per cent in the second quarter of 2011.
Marketing Solutions: Revenue from Marketing Solutions products totaled $63.1 million, an increase of 64 per cent. Marketing Solutions revenue represented 28 per cent of total revenue in the second quarter of 2012, compared to 32 per cent in the second quarter of 2011.
Premium Subscriptions: Revenue from Premium Subscriptions products totaled $43.5 million, an increase of 82 per cent representing 19 per cent of total revenue in the second quarter of 2012, compared to 20 per cent of revenue in the second quarter of 2011.
Applications
Inshorts Group chief Deepit Purkayastha joins IAB video council for Southeast Asia and India
The co-founder and chief executive of the short-form content platform has been inducted into the IAB SEA+India Video Council, giving India a stronger voice in shaping digital video frameworks
NOIDA: India has long been the world’s most chaotic, multilingual and mobile-first digital market. Now, one of its most prominent short-video executives is getting a seat at the table where the rules are written.
Deepit Purkayastha, co-founder and chief executive of Inshorts Group, has been selected as a member of the IAB SEA+India Video Council for 2026. Run by the Interactive Advertising Bureau, the council brings together senior leaders from Southeast Asia and India to shape standards, best practices and measurement frameworks for the fast-evolving video and digital advertising ecosystem.
The timing is pointed. According to the IAMAI-Kantar Internet in India Report 2025, over 588 million Indians are now consuming short-video content, with growth increasingly driven by rural and non-metro audiences. India’s active internet user base has crossed 950 million, with 57 per cent of users now coming from rural markets. Yet the frameworks that govern how video consumption is measured and monetised were largely designed for single-language, Western markets and have struggled to keep pace with the scale, diversity and complexity of India’s digital landscape.
Purkayastha is no stranger to these debates. He already serves on the AI Council at Marketing and Media Alliance India and as co-chair of the Digital Entertainment Committee at the Internet and Mobile Association of India. His induction into the IAB SEA+India Video Council extends that influence into the global video standards arena.
Inshorts Group sits squarely at the intersection of these forces. Its flagship product, Inshorts, India’s highest-rated short news app, reaches 12 million active users with 60-word news summaries. Its sister platform, Public App, reaches 80 million monthly active users across more than 700 districts and 12 languages, serving communities that most global platforms barely register.
Purkayastha said the opportunity was about building something more representative. “India today sits at the centre of the global video ecosystem, but the frameworks that define how value is created and measured have not always kept pace with the realities of our market,” he said. “Being part of the IAB SEA+India Video Council is an opportunity to contribute to a more representative and future-ready approach, one that accounts for diversity in language, context, and user intent.”
As a council member, Purkayastha will contribute to shaping regional standards across video advertising, measurement and platform governance, with a focus on frameworks that are native to India’s multilingual, mobile-first ecosystem rather than imported from global benchmarks designed elsewhere.
For years, India has been content to play by rules written for other markets. Purkayastha’s induction is a signal that it is done waiting to be consulted and ready to start writing them.
