Applications
DEN Networks: healthy revenue and profit growth in FY10
MUMBAI: The Sameer Manchanda-promoted multi system operator (MSO) Den Networks appears to have metamorphosed into a giant – almost overnight. If one goes by its latest financials, it probably has emerged as the biggest MSO in the country. The revenues it reported have apparently taken it ahead of its main and much talked about competitor Hathway.
Revenues for the year ended 31 March 2010 went up by 28.3 per cent touching Rs 9.19 billion (Rs 7.16 billion in FY09). Its other operating income more than doubled from Rs 41.6 million in FY09 to Rs 87.5 in FY10. Company sources say that the revenue from its cable operations stood at around Rs 5 billion for the fiscal. Hathway as a comparison notched up revenues of around Rs 4 billion for the fiscal.
Demonstrating a very strong growth story, the company has posted a consolidated net profit of Rs 301.1 million for the fiscal ended 31 March 2010, as compared to a net loss of Rs 151.1 million it suffered in the previous fiscal.
The consolidated results includes the financials of its distribution JV Star DEN (50:50) and approximately 70 cable subsidiaries in which DEN holds a majority stake.
Den‘s expenses for the fiscal stood at Rs 8.62 billion, up from last fiscal‘s Rs 7.25 billion. The operating and administrative costs at Rs 7.72 billion rose in proportion to the firm‘s overall growth, however, the depreciation charges incurred this fiscal at Rs 328.8 million are twice as much as last fiscal‘s Rs 160.3 million.
On an operational level, the firm made a profit of Rs 567.7 million as compared to the operational loss it made in FY09 of Rs 82.1 million.
Its other income in FY10 also more than doubled at Rs 65 million as compared to Rs 30 million in FY09. However, Den‘s interest expenses at Rs 194.4 million increased by 94.6 per cent.
On a standalone basis as well, the company has turned profitable as it posted a net profit of Rs 208.2 million, as against a net loss of Rs 137.6 million in the year ago period.
Total revenue jumped to Rs 3.28 billion in the fiscal from Rs 2.69 billion in the year ago period. Expenses grew marginally to Rs 2.95 billion (FY10), from Rs 2.73 billion (FY09).
The company boasts of a subscriber base of 11 million, including 400,000 digital subscribers. It claims a majority share in states like Uttar Pradesh, Delhi and Karnataka and parts of Maharashtra.
The cable MSO‘s ARPUs (average revenue per user) are at Rs 190 from direct subscribers and Rs 175 from secondary subscribers, sources claim.
The DEN shares closed at Rs 203.2 on Friday.
Applications
Inshorts Group chief Deepit Purkayastha joins IAB video council for Southeast Asia and India
The co-founder and chief executive of the short-form content platform has been inducted into the IAB SEA+India Video Council, giving India a stronger voice in shaping digital video frameworks
NOIDA: India has long been the world’s most chaotic, multilingual and mobile-first digital market. Now, one of its most prominent short-video executives is getting a seat at the table where the rules are written.
Deepit Purkayastha, co-founder and chief executive of Inshorts Group, has been selected as a member of the IAB SEA+India Video Council for 2026. Run by the Interactive Advertising Bureau, the council brings together senior leaders from Southeast Asia and India to shape standards, best practices and measurement frameworks for the fast-evolving video and digital advertising ecosystem.
The timing is pointed. According to the IAMAI-Kantar Internet in India Report 2025, over 588 million Indians are now consuming short-video content, with growth increasingly driven by rural and non-metro audiences. India’s active internet user base has crossed 950 million, with 57 per cent of users now coming from rural markets. Yet the frameworks that govern how video consumption is measured and monetised were largely designed for single-language, Western markets and have struggled to keep pace with the scale, diversity and complexity of India’s digital landscape.
Purkayastha is no stranger to these debates. He already serves on the AI Council at Marketing and Media Alliance India and as co-chair of the Digital Entertainment Committee at the Internet and Mobile Association of India. His induction into the IAB SEA+India Video Council extends that influence into the global video standards arena.
Inshorts Group sits squarely at the intersection of these forces. Its flagship product, Inshorts, India’s highest-rated short news app, reaches 12 million active users with 60-word news summaries. Its sister platform, Public App, reaches 80 million monthly active users across more than 700 districts and 12 languages, serving communities that most global platforms barely register.
Purkayastha said the opportunity was about building something more representative. “India today sits at the centre of the global video ecosystem, but the frameworks that define how value is created and measured have not always kept pace with the realities of our market,” he said. “Being part of the IAB SEA+India Video Council is an opportunity to contribute to a more representative and future-ready approach, one that accounts for diversity in language, context, and user intent.”
As a council member, Purkayastha will contribute to shaping regional standards across video advertising, measurement and platform governance, with a focus on frameworks that are native to India’s multilingual, mobile-first ecosystem rather than imported from global benchmarks designed elsewhere.
For years, India has been content to play by rules written for other markets. Purkayastha’s induction is a signal that it is done waiting to be consulted and ready to start writing them.
