Applications
Autodesk makes AutoCad for Mac available in India
MUMBAI: Autodesk has announced that the AutoCad for Mac software will be commercially available in India. This version of AutoCad, software for professional design and engineering, runs natively on Mac OS X and will increase choice of hardware for the design fraternity in India.
Further, AutoCAD WS mobile application, a new app for iPad, iPhone and iPod touch, is available in India, allowing users to edit and share their AutoCAD designs while on the go.
The India launch follows close on the heels of the global availability announced in September last year. Autodesk Platform Solutions and Emerging Business senior VP Amar Hanspal said, “Over 5000 customers have helped develop this product through our beta program and they are delighted to have the choice of a native Mac version of AutoCad.
“The combination of this new version of AutoCAD and the extension of AutoCAD to iPad, iPhone and iPod touch is a big step in Autodesk‘s efforts to accelerate design and make design more accessible for an ever-greater number of people so they can shape the world around them.
We have seen tremendous interest in other parts of the world, and are delighted to be able to offer this to the design community in India.”
Students and educators in India can access AutoCAD for Mac free through the Autodesk Education Community. Autodesk recognizes the popularity of the Mac platform among students and is providing AutoCAD for Mac so they can build needed skills by having access to the same software that design professionals use every day.
The release of AutoCad for Mac marks the return of professional design and engineering software to the Mac platform and an important convergence of power and design. AutoCAD for Mac includes new capabilities to help users tackle their most challenging design problems. It gives designers more advanced conceptual design tools as well as increased flexibility and control when designing in 3D.
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
