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AMC Networks signs carriage deal with CNS in Taiwan
MUMBAI: Sundance Channel and WE tv have secured expanded carriage in Taiwan with CNS, which launched both networks in high definition on 10 October as part of its growing IPTV service.
CNS customers may access the 24/7 linear channels in high definition, with Mandarin subtitles. Sundance Channel is available on Channel 323 and WE tv is available on Channel 314 on CNS.
AMC/Sundance Channel Global President Bruce Tuchman stated, “Today‘s news marks the continued Asian expansion for Sundance Channel and WE tv in Asia and Taiwan continues to be a significant market and a crucial part of our international growth strategy for both these networks. We‘re thrilled to launch on CNS and look forward to sharing our hit content with Taiwanese audiences.”
The company also announced the hiring of Keith Mak who will oversee affiliate distribution and marketing for Sundance Channel and WE tv in Asia. Based out of Hong Kong, Mak will report to AMC/Sundance Channel Global Executive Vice President, Global Distribution Ed Palluth.
“Keith has a tremendous amount of experience and a proven track record of expanding and developing television brands in Asia. He comes to us equipped with robust knowledge of the Asian TV market and has strong relationships throughout the region,” stated Ed Palluth.
“Keith joins AMC/Sundance Channel Global at a critical moment when we are expanding rapidly and are experiencing great momentum. We are thrilled to have him on board and are confident that he will make a strong impact on the growth of Sundance Channel and WE tv in Asia.”
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Inshorts Group chief Deepit Purkayastha joins IAB video council for Southeast Asia and India
The co-founder and chief executive of the short-form content platform has been inducted into the IAB SEA+India Video Council, giving India a stronger voice in shaping digital video frameworks
NOIDA: India has long been the world’s most chaotic, multilingual and mobile-first digital market. Now, one of its most prominent short-video executives is getting a seat at the table where the rules are written.
Deepit Purkayastha, co-founder and chief executive of Inshorts Group, has been selected as a member of the IAB SEA+India Video Council for 2026. Run by the Interactive Advertising Bureau, the council brings together senior leaders from Southeast Asia and India to shape standards, best practices and measurement frameworks for the fast-evolving video and digital advertising ecosystem.
The timing is pointed. According to the IAMAI-Kantar Internet in India Report 2025, over 588 million Indians are now consuming short-video content, with growth increasingly driven by rural and non-metro audiences. India’s active internet user base has crossed 950 million, with 57 per cent of users now coming from rural markets. Yet the frameworks that govern how video consumption is measured and monetised were largely designed for single-language, Western markets and have struggled to keep pace with the scale, diversity and complexity of India’s digital landscape.
Purkayastha is no stranger to these debates. He already serves on the AI Council at Marketing and Media Alliance India and as co-chair of the Digital Entertainment Committee at the Internet and Mobile Association of India. His induction into the IAB SEA+India Video Council extends that influence into the global video standards arena.
Inshorts Group sits squarely at the intersection of these forces. Its flagship product, Inshorts, India’s highest-rated short news app, reaches 12 million active users with 60-word news summaries. Its sister platform, Public App, reaches 80 million monthly active users across more than 700 districts and 12 languages, serving communities that most global platforms barely register.
Purkayastha said the opportunity was about building something more representative. “India today sits at the centre of the global video ecosystem, but the frameworks that define how value is created and measured have not always kept pace with the realities of our market,” he said. “Being part of the IAB SEA+India Video Council is an opportunity to contribute to a more representative and future-ready approach, one that accounts for diversity in language, context, and user intent.”
As a council member, Purkayastha will contribute to shaping regional standards across video advertising, measurement and platform governance, with a focus on frameworks that are native to India’s multilingual, mobile-first ecosystem rather than imported from global benchmarks designed elsewhere.
For years, India has been content to play by rules written for other markets. Purkayastha’s induction is a signal that it is done waiting to be consulted and ready to start writing them.
