The hoarding will show ETA to popular destinations and ZEE5 recommendations.
A first of its kind OTT collaboration to co-produce 60+ Originals
The increased investment in ZEE5 will also impact the company’s overall content cost
The streaming service had a global daily active user (DAU) base of 6.6 million in June
ZEE5 currently stands at 61.5 monthly active users
