With a multilingual approach, ZEE5 released promos in Hindi, Marathi, Tamil, Telugu, and Bangla.
In 2024, ZEE5 is enhancing AVOD with sports, exclusives, originals, devotional & other contents.
The movies will also be live on ZEE5.
The campaign garnered a reach of over 11.6mn with 4.2mn plus video views.
“We believe in challenging the status quo with every story we choose to tell!”, Nimisha
