How a low-cost, high-reward football strategy aims to disrupt India’s cricket-dominated media landscape.
MUMBAI: It’s free, it’s fast, and it’s giving traditional Indian television the kind of thrashing usually reserved for cricket rivalries. Welcome to the world of Fast,...
MUMBAI: When the calendar hits 12/12 and millions instinctively look skyward, it can mean only one thing, it’s Thalaivar time. OTTplay has now made that instinct...
LONDON: Zee Entertainment UK isn’t just keeping up with the times—it’s running laps around its rivals. While other broadcasters are stuck in planning mode, Zee is...
MUMBAI: Zee Entertainment Enterprises (Z) has gone all-in on short-form content, announcing a strategic partnership with content start-up Bullet. The aim? To launch India’s inaugural micro-drama...