ITC brand launches #RoastedWithLove with AI chatbot and campus activations to create personalised roast stickers
FCB Interface film reimagines the 125cc motorcycle through a futuristic romance
The agency’s youth marketing arm – YouthBeat will manage the program for the brand.
MUMBAI: Those looking for the next big trend at Thursday’s Youth Marketing Forum need have looked no further than MTV Networks president Bill Roedy’s comment. “The...