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MUMBAI: WPP‘s marketing communications network, bates, has unveiled a new corporate identity with changengage as the philosophy for the new agency model. The new logo features...
MUMBAI: WPP, the world’s largest advertising company, has reported a strong first-half financial performance. WPP declared revenue growth of 8.1 per cent in the first half...
MUMBAI: Cut and snip. That‘s what global advertising agency group WPP is resorting to in the midst of rising costs and a tough economy. It is...
MUMBAI: Two months after forming a joint venture with IMG Worldwide, WPP is again propelling its sports-marketing capabilities. WPP, the world‘s largest communications services group, has...
MUMBAI: WPP, the world’s largest marketing group by sales, has created a unit for buying digital media to combine its data and technology resources with the...
