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MUMBAI: The highly competitive market has created new venues for marketers to advertise their products and reach out to their audiences. With multiplexes mushrooming in...
MUMBAI: According to the first ever BrandZ™ Top 50 Most Valuable Indian Brands ranking announced today, the combined Brand Value of all the brands in the rankingis...
WPP CEO Sir Martin Sorrell calls him the data analyst expert. Prasun Basu’s relationship with WPP’s brand, media and communications research company Millward Brown, goes back a...
MUMBAI: Before the FIFA World Cup commenced in Brazil, several concerns were raised about its execution and other related issues, however when it started, all those...
MUMBAI: Have you ever seen a black egg, black newspaper or a black toothbrush? If not, then behold, Colgate-Palmolive (India) has launched a Colgate SlimSoft Charcoal...
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