He will report to GroupM India, investments & pricing president Sidharth Parashar
Pahwa replaces Rohit Suri, who is moving on to explore other opportunities.
The deal also includes sibling agency Everest Brand Solutions.
Will help clients create and manage their first-party data assets and activate them for media buys
Rolfe will be based in Hogarth Worldwide, WPP’s creative production arm.
