MUMBAI: When you win a premium media planning and buying account such as Amazon, you put your best foot behind it don’t you? That’s what ad...
MUMBAI: In a cynical media agency world with shrinking budgets, how do you thank media planners and buyers for partnering your event or looking at your...
MUMBAI: In a vibrant fusion of cricket and creativity, the inaugural Agency Premier League T20 is set to launch in Bengaluru, blending the excitement of the...
MUMBAI: Zenith took up a lot of her share of mind. Senior media executive Tanya Gupta has taken the plunge and moved from Mindshare India where...
MUMBAI: There’s a tsunami of brands in the Rs 15,000 crore-plus turnover Tata Consumer Products Ltd (TCPL) portfolio, right from Tata Tea and variants, Tata Salt...