The Moe’s Art founder on breaking agency silos, building creative IP, moving beyond broadcast-led PR, navigating AI, proving experiential ROI and rethinking traditional agency models
Artificial intelligence may be transforming how communication professionals research, analyse and execute campaigns, but the human ability to make strategic judgements remains difficult to automate.
Moderated by Anil Wanvari, the exclusive industry gathering will bring together senior voices from PR, digital, influencer marketing and brand communications to examine the future of...
Video-led storytelling gets a boost as Anam brings OTT, theatre, and digital flair.
Though 2023 was filled with growth opportunities, it was not devoid of challenges either.