MUMBAI: The New York headquartered DoubleClick which provides solutions for advertising agencies, web publishers and marketers has announced that its rich media solution, Dart Motif and...
MUMBAI: For Bacardi lovers the heady cocktail has an added kick. Sex and the City actress Kim Cattrall will be the celeb spokeswoman for its new...
MUMBAI: Nielsen Media Research has made public the report of The Independent Task Force on television measurement in the US. The television ratings service will begin...
MUMBAI: This is considered by some industry observers to be a historic occassion for the global media and entertainment industry. The US Supreme Court is hearing...
MUMBAI: American firm OpenTV which provides technologies and services that enable advanced digital television has announced that it has acquired the cable TV advertising inventory management...
