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NEW DELHI: LINE Corporation has launched a brand marketing campaign through a series of TV commercials targeted at the Indian youth to promote its new mobile...
NEW DELHI: Miditech’s crime series on Colors, Shaitaan – A criminal mind, is now coming up with a special episode on the vicious circle of superstitions,...
MUMBAI: That Television Audience Measurement‘s (TAM‘s) ratings are battling for survival is common knowledge. But how this will affect the advertising process on television? And also...
MUMBAI: Even as the day saw a couple of more notices to unsubscribe from TAM‘s TV ratings. The Advertising Agencies Association of India (AAAI) president Arvind...
MUMBAI: Global pay TV households will reach nearly one billion by 2018, up from 772 million in 2012 and 814 million in 2013. According to the...
