Amazon MX Player show returns with new faces and high-energy brand push
Thums Up turns World Cup thriller into thunderous live spectacle
14.7 bn minutes consumed as India win sparks 81 per cent digital surge.
Scan a sip, win a ride! Thums Up packs unlock Hero xtreme 250R in bold new collab
New campaign makes biryani a two-hand ritual with fizz, flavour and star power.
