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MUMBAI: Once the sole television provider in India, Doordarshan (DD) has survived the onslaught of television privatisation over decades. TV analytics conducted on DD channels provide...
MUMBAI: According to the findings of the 16th Pitch Madison Advertising Report (PMAR) 2018, the advertising market slowed down to 7.4 per cent (Rs 53,138 crore)...
In the Indian television space, the specialised genre on kids emerged in 1995 and has only been growing ever since. The kids’ genre is the third...
MUMBAI: Laban, the confectionary brand from Norway that came to India early this year has released its first TVC, bringing alive its key properties. The TVC...
MUMBAI: Indian television channel owners better watch out. Mukesh Ambani is riding into town and he means business. He sounded his intent at Viacom18’s tenth anniversary...
