India’s largest activewear brand brings in Anirudh Pratap as head of product and design as it races to expand stores, categories and market share
Activewear brand targets Gen Z and millennials with 150 styles priced around Rs 450
Brand turns UPF50+ tees into crowd magnet as flagship Hyderabad store debuts.
Activewear brand eyes 20 per cent revenue from fast Q-commerce push
New Made in India campaign celebrates sport in daily life
