Mumbai: The e-commerce category has more than 30 per cent share of TV ad volumes during the first five matches of the 15th edition of the...
Mumbai: The Indian Premier League (IPL) 14th season saw 19 per cent rise in the share of celebrity-endorsed advertisements over the previous season, according to data provided...
MUMBAI: Indian television ratings monitoring agencies BARC India and TAM India have joined hands to form a new meter management company. The new company will...
MUMBAI: With Ronnie Scewvala’s U Mumba lifting the Pro Kabaddi League season 2 trophy, the second edition of the sport has come to an end. U...
MUMBAI: The ratings for the fifth season of the Indian Premier League have failed to improve after a softer opening, while it has started eating into...