MUMBAI: Bollywood production and distribution company, The Factory, today announced Starcom Digital as its agency of record for all online and offline interactive media. With immediate...
SCOTSDALE, Arizona: The media-buying divisions of Publicis Groupe’s Starcom MediaVest Worldwide wants online media to be included in upfront buys and its CEO Jack Klues has...
MUMBAI: The Louis Vuitton Moët Hennessy (LVMH ) Watch and Jewellery account has finally found its media house in India. In a pitch against eight other...
MUMBAI: Steady would be the best way to describe it. The inaugural film of Zee TV’s blockbuster block may not have set the TRPs on fire,...
Go for the jugular. Thats a tactic used in the animal kingdom when a hunter is close to a prey it has been stalking for some...