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MUMBAI: Breakfast cereal maker Kellogg in the US has announced that Starcom will remain its media buying and planning agency of record for the US. ...
Pay a high price to acquire a blockbuster movie, back it with heavy marketing, and hope the advertising money will follow. That is what Zee Cinema...
MUMBAI: Though it’s early days yet, initial figures of Discovery Travel & Living, India’s first international lifestyle channel, indicate that the channel has had a modest...
MUMBAI: The ratings are in for the first of the new 8 ‘o clock shows off the blocks — Star Plus’ Spanish infant Dekho magar pyaar...
MUMBAI: Starcom Worldwide has been appointed the lead media agency for global advertising initiatives by Sun Microsystems from 17 September 2003. The unit of Starcom MediaVest...
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