MUMBAI: UTV has finalised JWT as the creative agency and Starcom as the AOR for its kiddies channel Hungama TV which is set to launch in...
In the report that went out earlier headlined L’Oreal appoints Lodestar as its media agency, it was incorrectly stated that Starcom was one of the agencies...
MUMBAI: Breakfast cereal maker Kellogg in the US has announced that Starcom will remain its media buying and planning agency of record for the US. ...
Pay a high price to acquire a blockbuster movie, back it with heavy marketing, and hope the advertising money will follow. That is what Zee Cinema...
MUMBAI: Though it’s early days yet, initial figures of Discovery Travel & Living, India’s first international lifestyle channel, indicate that the channel has had a modest...
