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MUMBAI: The two-wheeler giant Hero MotoCorp signed a multi-year deal with Hockey India to take title sponsorship of its ambitious franchise-based league, Hockey India League (HIL)....
MUMBAI: Sports broadcaster ESPN Star Sports is playing hard ball with advertisers for the blockbuster India-Pakistan series comprising 3 ODIs and two T20s. The sportscaster has...
MUMBAI: Sports broadcaster ESPN Star Sports is looking at roping in eight sponsors for the blockbuster India-Pakistan series comprising 3 ODIs and two T20s. The sportscaster...
MUMBAI: Sports broadcaster ESPN Star Sports (ESS) is eyeing ad revenue of Rs 2 billion from the India-England series. The series, involving four Tests, five ODIs...
NEW DELHI/MUMBAI: Sports broadcaster ESPN Star Sports has sold 80 per cent ad inventory for the upcoming ICC Twenty20 World Cup, a top company official revealed....
