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MUMBAI: When ESPN Star Sports changed its identity to Star Sports at midnight on 6 November, it was part of a mission to put sports first....
MUMBAI: Do it in style. Do it big. That’s what big brands do. And Star India has taken the same tack during the ongoing relaunch of...
MUMBAI: That Star India is betting big on sports is well-known. How big the bet it is placing is now becoming clear. The News Corp-owned media...
MUMBAI: Come 14 November and that will be the time when Cricket fans world over will be glued to their TV sets to witness “the little...
MUMBAI: All cricket fans now have a one stop solution in the name of ESPN Star Sports. The BCCI’s marketing committee has awarded the rights for...
