Compared to LY, SD rates grew from 12 to 12.8 lakhs considering 30 per cent growth ratings.
57 per cent growth in watch-time compared to IPL Auction 2023
The new episode featuring KL Rahul to go on air after the first Test match between SA & India.
158.4 million viewers tuned in during the first 24 matches.
80.1 million viewers tuned in during the first four matches.