Content-to-revenue specialist brings 14 years spanning TV, OTT, music and e-commerce to India's value-focused e-commerce brand
Digital to command 68.1 per cent share as commerce emerges fastest grower
He was head of marketing & social commerce business at the fashion portal.
He was previously the VP and business head-social commerce at the fashion portal.
The number of social commerce shoppers in India is expected to reach 228 million by the end 2022
