Season two clocks 2 billion social views, 300,000 Reels and 62 million music video views
Neha Kakkar, KING and Aditya Rikhari mentor emerging artists across 18 episodes
After four years steering strategy at disney star and jiostar, the executive makes the leap into india's fast-growing digital content business
L’Oréal Paris India and Ai+ Nova Smartphone present the 18-episode season with Center Fresh
The pair will churn out original mobile-first series across genres, with sights set on 250 titles by mid-2027