New coconut water-based drink targets India's fast-growing low and no-sugar segment
Regulator says 'energy drink' claims and functional promises breach food labelling rules
TAM Sports report finds Connected TV favours athletes and digital brands, while Linear TV remains dominated by Bollywood celebrities
TAM Sports data shows film stars dominate IPL advertising with 61 per cent share over athletes
Google tops advertisers across platforms as e-commerce leads ad spending.