Digital creativity impacts the relationship between brands and their audiences. Instead of only telling a story, efforts have expanded to allow people to experience the storyline....
Mumbai: In a significant addition to its leadership, Aditya Birla Management Corporation has appointed Meghna Sharma as assistant general manager (AGM) of corporate communications and PR....
Mumbai: After witnessing a tremendous response from budding PR practitioners in the maiden edition of its annual case study challenge – ‘ALCHEMY’ in 2023, PR Pundit...
Mumbai: In today’s fast-paced world, where authenticity reigns supreme, organisations are discovering the transformative potential of purpose-driven communication. From fostering trust within communities to driving societal...
Public relations (PR) plays a vital role in shaping a brand’s image and driving growth in India’s ever-evolving market. It fosters relationships with key stakeholders, both...