Prasad highlights why curiosity, brand building and AI adoption are key to staying ahead in advertising.
MUMBAI: Performance marketing is entering a harder, sharper, more automated era. Inflation is cooling, consumers are still bruised, AI is everywhere and trust is scarce. The...
Ex-Truecaller, Reckitt, Disney Star ace steps into performance marketing hot seat
Firm celebrates eight years of ROI-driven innovation; charts its next chapter with AI-led growth
Industry veteran to drive growth, innovation, and tech-powered marketing as digital operations head
