CEO outlines reset after 30.1 percent profit decline
Marketing elevation follows high-visibility campaigns and product launches
MUMBAI: Mar-tech network Wondrlab Network is in talks to acquire advertising major Madison World, according to media reports, in a move that could reshape India’s agency...
Prasad highlights why curiosity, brand building and AI adoption are key to staying ahead in advertising.
MUMBAI: Performance marketing is entering a harder, sharper, more automated era. Inflation is cooling, consumers are still bruised, AI is everywhere and trust is scarce. The...