Mumbai: Madison Digital, a unit of Madison World has won the advertising-based video on demand (AVoD) mandate for home-grown video streaming platform Zee5. The agency will handle media...
Mumbai: Japan-based entertainment and technology company Akatsuki Inc is looking to expand its kids’ animation footprint in India and it recently conducted a survey on ‘What Indian Parents...
Mumbai: ZEE5 has announced its new content line-up including over 30 AVOD premieres and 14 original SVOD new releases for the festive season 2021. Enabling advertisers...
Mumbai: As many as 15 Bollywood movie release dates were announced within 24 hours of the news of cinema theatres reopening in Maharashtra on 22 October....
Mumbai: Nielsen has announced that it will take the lead on an ‘Impressions-First Initiative’ to support an industry-wide move to impressions-based buying and selling in local...