Mumbai: OTT Giant Netflix announced its results for Q3 2021. The company grew its revenues by 16 per cent to $7.5 billion year-on-year and added as...
Mumbai: Following the ratings controversy in the US that led to the revocation of Nielsen’s MRC accreditation, the TV measurement Company late last month announced an...
Mumbai: The burgeoning of OTT content consumption in the past couple of years fuelled a proportional increase in the demand for third-party viewership data which, in...
CANNES: All the naysayers must be regretting not hoofing it down to the south of France for the annual jamboree of the content trading and production...
Mumbai: Is it the right time for monetisation of OTT from a business perspective for advertisers? This set the ball rolling for the panel discussion on...