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CALIFORNIA: Apple has handed a bigger global brief to a long-time insider. Avtar Ram Singh has taken over as head of international marketing for the App...
MUMBAI: When the crunch gets louder, the message is clear, this snack wants to be felt, not just tasted. As indulgence-led snacking evolves, Sunfeast Wowzers has...
MUMBAI: Deepti Gera has traded hydration for celebration. The marketing maven, who spent the past few years making Indians thirsty for Bisleri and gadget-hungry at Croma,...
MUMBAI: Kingfisher is turning up the volume on women’s cricket. Kingfisher Premium Packaged Drinking Water has unveiled a new brand film for the TATA Women’s Premier...
LONDON: WPP has thrown open the doors to its collective brain. The world’s largest advertising group has launched Agent Hub on WPP Open, turning decades of...
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