KOLKATA: Over the last two years, streaming giant Netflix has been experimenting with its pricing model as well as marketing strategy in India. After seeing massive...
KOLKATA: Netflix added inclusion as its cultural value in 2017. Recently, the streaming giant released its first ‘inclusion report’, which revealed that women comprised 47.1 per...
KOLKATA: Netflix is upping the stakes when it comes to its streaming game in India, revealing its 2021 line-up comprising 40 plus originals. At a virtual...
NEW DELHI: 2020 was a breakthrough year for over the top (OTT) streaming platforms. India’s online video industry generated an estimated $1.4 billion in revenue in...
KOLKATA: In a unique promotional gimmick, Netflix offered Indian audiences all of its content for free over a weekend last month. The move seems to have...