Peacock streaming council members will be the first partners to test these new ad innovations.
The executive speaks to IndianTelevision.com about hayu’s strategic expansion & approach to India.
Prime members can subscribe to hayu at Rs 999 per year.
hayu is an ad-free SVOD streaming service that will showcase all-reality TV content.
DreamWorks and E! Entertainment branded zone will be available on JioTV and JioTV+.