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NEW DELHI: “Every media vehicle is a winner, if they exploit product profile”, explained NP Satyamurthy, director general, MRUC. He was speaking at the MRUC-NFO organised,...
MUMBAI: The top line findings of a new research study – Sparr (Sections, Pullouts and Attitudinal Readership Research) – conducted by Media Research Users Council (MRUC)...
MUMBAI: This is a piece of news that should make advertisers in newspapers pay attention. Pull outs that is sections of newspapers like Times Of India’s...
MUMBAI: The topline figures of the Indian Readership Survey (IRS) 2002 (round 10) were released today. The findings reveal that the Top 10 list for TV...
Amit Ray ko gussa kyon aata hai (what makes him angry)? In his capacity as a member of the Media Research User’s Council (MRUC) technical committee,...
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