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KOLKATA: Indian audiences have acquired a taste for premium originals offered by the over-the-top (OTT) platforms in recent times, and their appetite has only grown stronger...
NEW DELHI: Gaming and e-sports is swiftly going mainstream in India and for the industry, it’s only onward and upwards from here. PUBG ban not withstanding,...
MUMBAI: Video streaming services are in the race to grab the attention of India's surging internet audience. Streaming platforms have left no stones unturned with their...
MUMBAI: Most Indian over the top (OTT) and even traditional mediums have assumed that Indian audiences aren’t willing to pay for content. But of late, discussions...
MUMBAI: Ooyala, a global provider of video monetisation technology and services, today published a new report, “The Lifecycle of Content: From Production to Monetisation,” in collaboration...
