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MUMBAI: Mumbai-based social media agency Social Wavelength has partnered with Canada based social media monitoring agency Radian6. The Indian agency will be the representative for the...
MUMBAI: In the acquisition storm swirling across the advertising world, there are two strong currents that are pushing from below to force change in adland: the...
MUMBAI: Britain based brand consultancy Wolff Olins has released a report titled ‘Game Changers’ that talks about the five behaviours that are changing the future of...
MUMBAI: Microsoft India has moved its entire digital media account from WPP-owned Quasar and Publicis’s Performics to Reprisemedia India. IPG-owned Reprisemedia India will be the digital...
MUMBAI: Free internet telephone service provider Skype has introduced “Conversation Ads” that appear in calling windows of users. This is limited to users who haven‘t paid...
