MUMBAI: Techniche Media has re-positioned itself to exploit the opportunity that exists in offering consultancy services to ad agencies, radio channels and advertisers. Percept Advertising’s division...
NEW YORK: A study by BIGresearch and the US based Centre for Media Research concludes that the growth of simultaneous media usage should have direct impact...
Dear advertising, media professionals, advertisers and broadcasters, (Warning!!!! Please treat this as constructive criticism because the views of your own fraternity and industry bigwigs have been...
NEW YORK: The global entertainment and media industry spending will surpass $1.1 trillion this year, 3.7 per cent higher than its 2002 level, according to PricewaterhouseCoopers...
MUMBAI: Niraj Dutt, the former number two in ad sales at Star India, who also quit about the same time as did Raj Nayak, is joining...