FM will remain in post as Scholz & Friends Family CEO, which is part of the VMLY&R network.
Rabe will focus on strengthening relationships and aggregating avenues for monetization.
The digital marketing campaign will run across various platforms for the next three months.
The duo will report to Anupama Ramaswamy who joins the agency as its chief creative officer.
Tasked with spearheading business growth and momentum for Zenith India and its clients.
