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MUMBAI: With everyone gearing up for the New Year, brands are leaving no stone unturned to catch customer’s attention. From innovative campaigns to special deals, brands...
As an industry, 2011 has seen a creative resurgence last year. Big brands and big agencies did a lot of creative work on big campaigns. There...
MUMBAI: They might not have won many metals at Cannes Lions 2011 but if a new index is to be believed, Ogilvy & Mather Mumbai and...
MUMBAI: Walt Disney is stepping up its localisation drive in India. One major push in this: have five locally produced live-action Hindi shows tailored for Disney...
MUMBAI: McDonald’s, food service retailer in association with National Geographic Channel flags of its latest in-store promotion for kids, the ‘Roboraptor Contest’.e McDonald’s outlets across Mumbai,...
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