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NEW DELHI / MUMBAI: After LG Electronics India, one of the title sponsors of the ICC Cricket World Cup, decided it would totally boycott Sony Entertainment...
indiantelevision.com’s Media, Advertising & Marketing Watch MAX takes out press ads to set ‘record straight’ on cricket coverage The Indiantelevision.com Team (15 January 2003...
MUMBAI: The “last mile” syndrome seems to be catching up with the sales teams of the MAX-SET combine. The efforts that were initiated in May 2002...
MUMBAI: MTV, Nickelodeon, Pepsi and MAX have announced the Pepsi Badaa Shikari Hunt which gives six kids the chance to lead the Indian team onto the...
MUMBAI: The story of the revamped Zee Cinema is not one of great acquisitions. It’s rather one of smart packaging and aggressive promotions. It may not...
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