The advertising & media landscape in the country is evolving every day, especially with the exponential growth of all things digital during the pandemic. According to...
Mumbai: Omnicom Media Group (OMG) India on Tuesday announced the on-boarding of Anand Chakravarthy as its new chief growth officer. Anand is set to use his...
MUMBAI: GroupmM’s Wavemaker has bagged the media account for Truecaller. The account was won following a multi-agency pitch. The pitch includes all 360 degree-media services. Previously,...
Mumbai: Sony Pictures Networks India has appointed Rachin Khanijo as the marketing head. Earlier, he was associated with Beginnen Media as the Chief Marketing Officer (CMO)....
MUMBAI: How much does talking about brands and products impact sales? And how do businesses tap into this power? Over 90 per cent of shoppers actively...